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crypto exchanges – China’s central bank – the People’s Bank of China (PBoC) – says all crypto exchanges and peer-to-peer (P2P) trading platforms on the mainland have now been shut down. But it appears that authorities are still waging a battle against crypto mining, as many proponents are said to have moved their activities underground.
Lanjinger reported that the PBoC released its latest quarterly report for fiscal year 2021, in which it made a number of claims about the success of its crackdown on cryptocurrencies launched last September.
The PBoC claimed that it had “
cracked down on illegal and criminal financial activity” in an effort to “clean up the financial mess.” The PBoC claimed it had eliminated “unlicensed internet-based wealth management institutions and unlicensed payment institutions” and “equity crowdfunding platforms.”
“All” forms of P2P online lending platforms, including crypto-related platforms, have “ceased operations,” it added.
In addition, the authors of the bank’s report claimed that domestic “virtual currency trading platforms and token issuances” have been shut down, while access to crypto and currency trading platforms overseas has also been “blocked.”
The PBoC claimed that its actions helped reduce the risk of “shadow banking” and remove unhealthy forms of uncertainty from the economy.
cryptocurrencies
But it is proving difficult to eradicate cryptocurrencies in a country that was once the sector’s center of gravity. According to GWI data from 2018, a staggering 31% of Chinese internet users were using virtual private networks (VPNs) at the time, while more recent data is unavailable. And while authorities have tried to discourage the use of VPNs by fining users nearly $150 for using the software, remarks made by an athlete at the Beijing Winter Olympics seem to indicate that VPN use is alive and well in the Middle Kingdom.
U.S
The remarks came from U.S.-born Chinese gold medalist in freestyle skiing, Eileen Gu, who claimed on social media that “anyone can download a VPN” in China, according to the transcript. The post appears to have been censored or deleted, suggesting that VPNs are still a sore spot for Chinese cyberpolice.
Although crypto trading has become more difficult than ever, many Chinese Bitcoin (BTC) enthusiasts are believed to remain active in the market, using VPNs and stablecoins such as Tether (USDT) as a gateway. Over-the-counter trading (OTC) is also said to be alive and well.
OTC
And despite claims that crypto mining has been shut down, it appears that the battle against miners is far from over. CLS reports that Guotai Junan Securities, one of China’s largest securities firms, recently issued a notice warning its employees that they will be punished if they mine crypto.
State bodies last year found that a whopping 21% of illegal crypto mining in China can be traced back to state-owned firms and offices. The media outlet published a copy of an internal note from the securities firm warning:
crypto exchanges
“Employees are strictly prohibited from participating in virtual currency mining activities in any form. Employees are also required to pay attention to the security of personal office computers to prevent them from becoming infected with [crypto] mining viruses.”
Meanwhile, in an official post, the city of Xinzhou, in Shanxi Province, announced that it had set up a reporting network for residents to anonymously tip off police about suspected crypto mining activities in their neighborhoods. crypto exchanges
in Latin American countries are warming up to cryptocurrencies.
Indira Kempis, a Mexican Senator will present a new bill aiming to make Bitcoin legal tender.
In Brazil, the Senate’s Economic Affairs Committee recently passed a 2019 bill that recognizes crypto markets.
More Latin
American countries are exploring the regulation of cryptocurrencies.
Since El Salvador adopted Bitcoin as legal tender in September 2021, awareness of cryptocurrencies has continued to grow in Latin American countries. Policymakers in ArgentinaBrazil, Panama, and Paraguay have become more open to Bitcoin and other cryptocurrencies due to the influence of El Salvador and as a possible solution to inflation.
Just this week,
there were new updates from Mexico and Brazil. El Salvador news publication in English reported that Indira Kempis, a politician in the Mexican Senate, plans to introduce a cryptocurrency bill that would mimic El Salvador’s Bitcoin law and make the main crypto asset a legal tender in Mexico. Kempis has been pro-bitcoin since she took office as a member of the Mexican Senate – the upper house of the Mexican Congress – in 2018.
It remains
to be seen whether Kempis’ bitcoin bill will receive sufficient support from other members of Congress. Four months earlier, Mexican President Andrés Manuel López Obrador publicly stated that the country had no plans to adopt Bitcoin as legal tender.
Kempis is not the first politician to advocate making Bitcoin legal tender in Mexico. Eduardo Murat Hinojosa, a member of the lower house of the Mexican Congress, had already announced in a tweet in June 2021 that he would “promote and propose a legal framework for crypto-coins.”
Regardless
of whether it becomes law, Kempis’ bill will likely spark a dialogue among policymakers about Bitcoin’s role in the Mexican economy. Rather than making Bitcoin a legal tender, the Mexican government could instead regulate the sector, allowing crypto companies to do business freely. Just last week, Coinbase allowed crypto users in Mexico to exchange their crypto assets for Mexican pesos, an example of how the crypto sector is expanding in the country.
While Mexico
could soon see its first bill to make bitcoin legal tender, another Latin American country, Brazil, is taking steps to regulate the crypto sector. On Tuesday, the Brazilian Senate’s Economic Affairs Committee approved a 2019 bill that includes crypto-asset legislation. The bill “recognizes and regulates the cryptocurrency market,” according to an official statement. Get You Traffic in 2022
The same bill also includes proposals for tax incentives for bitcoin mining powered by renewable energy sources. While the bill legalizes crypto activities in Brazil, it also aims to crack down on money laundering, tax evasion, and other illegal activities involving cryptocurrencies. The bill will soon be introduced in the Senate so that Brazilian deputies can vote on it .Get You Traffic in 2022
all OpenSea users will need to migrate their existing NFT listings to a new smart contract.
OpenSea, one of the most popular nonfungible token (NFT) marketplace, has rolled out an upgrade to its smart contract, a proactive measure to weed out inactive listings on the platform.
As a part of the planned upgrade, all OpenSea users will need to migrate their NFT listings — currently hosted over the Ethereum (ETH) blockchain — to the new smart contract.
According to the OpenSea announcement, the NFT listings created before Feb. 18 will automatically expire within a week by Feb. 25 by 2 PM ET:
“THIS NEW UPGRADE WILL ENSURE OLD, INACTIVE LISTINGS ON ETHEREUM SECURELY EXPIRE AND ALLOW US TO OFFER NEW SAFETY FEATURES IN THE FUTURE.”
Upon successful migration, the NFT listing will show the original date of posting. However, once the deadline is crossed, users will be allowed to relist the delisted NFTs over the new smart contract.
During this phase, OpenSea will not charge gas fees for NFT migration but will invalidate the old Ethereum-based smart contract, effectively expiring the old offers:
“DURING THIS MIGRATION PERIOD, OLD OFFERS ON ITEMS WILL EXPIRE, AND OFFERS MADE ON THE OLD SMART CONTRACT WILL BECOME INVALID.”
OpenSea made most of the early-bird advantage in the NFT space to become the largest marketplace for NFT trades.
Reaffirming the technology’s disruptive financial potential, an Indonesian college student named Sultan Gustaf Al Ghozali became a millionaire by selling NFT versions of his selfies on OpenSea.
As Cointelegraph previously reported, Ghozali took selfies, either sitting or standing in front of his computer, which was later converted into NFTs and uploaded to OpenSea in December 2021. Ghozali’s collection subsequently reached a total trade volume of 317 ETH, equivalent to more than $1 million. NFTs on Ethererum
Website Redesign SEO Checklist , If your website is no longer reaching its potential, then it might be time for a redesign. One case study found leads improved by 314 percentfollowing a website redesign and SEO campaign.
Although redesigns can be expensive, it’s a better option than bleeding money year after year with an inefficient website.
When redesigning your site, it’s important you avoid the pitfalls that can severely hamper your SEO. To help you do this, here’s my website redesign SEO checklist.
What Is a Website Redesign?
A website redesign involves large-scale changes to your website. During a redesign, elements of your code, content, structure, and visuals may change dramatically, giving your site a completely fresh look.
This is a natural—and important—part of a website’s development. As much as 50 percent of consumers believe website design is an important part of a company’s brand.
Even if you had the greatest website in the world back in 2001, it would be looking very out of place today if you didn’t make any large changes to it . Here’s what an Amazon web page looked like back in 2001.
Design best practices change, technology changes, and your target audience’s expectations change; your website needs to change to keep up.
Accessibility plays a big part as well. When visiting a site for the first time, 38 percent of people will look at the page’s layout or navigational links.
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Sometimes these will mean making smaller changes as part of a website refresh, but occasionally, you’ll need to make more large-scale changes in the form of a full-scale website redesign. Either way, you need to make sure you are following current best practices so your website redesign SEO isn’t affected.
Benefits of a Website Redesign
Website redesigns aren’t without risk (especially for website redesign SEO), but when done well, they offer significant upside. They can:
improve SEO and site performance
simplify the user experience
refocus your content strategy
give your site a facelift
offer faster load speeds
provide up to date security
The most obvious benefit is since your website serves as a modern-day shop front, you want to make it attractive.
If a physical store has a broken sign, poor lighting, and a dingy interior, it’s going to struggle appealing to people. It’s the same for a website; if it looks tired and out of date, your visitors are going to wonder if your business is tired and out of date as well.
A website redesign is about more than just a facelift.
Businesses change over time, and as their websites evolve and grow naturally, the structure of the website can become messy. You add new content categories, move things around on your nav bar, switch parent and child pages, and so on.
A simple rule when it comes to design and UX is that complicated design is rarely good. You want to make it as simple as possible for your visitors (and bots) to navigate your site and find what they’re looking for. A website redesign is a great opportunity to do this.
This is an ideal time to evaluate your site, decide on your goals, and create a redesign strategy that can help you achieve them.
It can be tricky to know when a website redesign is necessary. Chances are, you’re investing a good chunk of money in your redesign, so you want to get the timing right.
The thing to remember is user experience is absolutely essential in digital marketing. It’s going to show in almost every metric and, ultimately, it’s going to have an impact on your bottom line.
Conversion rates fluctuate, but if yours is in a downward spiral, then it might be time to consider a website redesign. They are also different depending on your industry.
For example, if your website is part of the Real Estate or Home Improvement industries, your conversion rates will be around 7 percent. However, if you are part of the Media & Entertainment industry, it might be closer to 18 percent.
One of the best ways to know if it’s time to make changes to your website is to use it from the point of view of your visitors. Imagine you’re visiting your site for the very first time and ask yourself these simple questions:
Does the branding seem on-point?
Do pages load quickly?
Is your site laid out in a logical way that’s easy to navigate?
Are your pages optimized for mobile?
Is it difficult to find the information you’re looking for?
Is your customer journey streamlined enough?
Compare your website to your competitors and see how you stack up. If you find your site is good in certain areas but missing a few details in others, a website refresh might be the answer. If there are lots of things holding you back on the other hand, then it’s probably time for a full website redesign.
Website Redesign SEO Considerations Before Getting Started
The top reason visitors leave a website is due to slow loading times—88.6 percent of survey respondents in a 2020 survey affirmed this. Page speed directly and indirectly affects SEO.
This is just one reason to be vigilant about multiple factors that can affect website redesign SEO— planning a redesign isn’t something that should be taken lightly. The rewards are great when things go right, but can be a nightmare if things do go wrong.
The first step is to consider your goals.
What do you want out of your website redesign? What realistic targets can you set?
To set the right goals, you’ve got to have some benchmarks for your current website performance. Make use of your analytics and come up with SMART goals.
Once you’ve come up with your goals, then you can begin thinking about a timeline. The important part here is to be realistic. As you’ll see in the website redesign SEO checklist, there are a lot of steps to consider, so make sure you give yourself enough time to do a great job.
Then you’ll need to put together the right team to carry out your vision. You’ll need talented designers, developers, and content managers to ensure things run smoothly, but don’t underestimate one key element: communication.
Your team needs to be working together and communication is extremely important.
Website Redesign SEO Checklist
This website redesign SEO checklist will help you stay organized throughout the entire process and make sure you don’t miss anything important.
1. Audit Your Existing Content
Content powers many websites’ organic presence. Eighty-two percent of marketers actively use content marketing, and many successful businesses are built off of it.
A website redesign SEO process has the potential to take your content efforts to the next level, but first, you’ve got to have a good picture of where it’s at.
First, use a tool like Screaming Frog to pull data on all URLs included in your website.
Next, use your analytics and Ubersuggest to perform a complete content audit to determine your most important pages, see which pages are irrelevant or not needed anymore, and which should be redirected or combined with other pages.
Follow these steps and you should have a clear idea of which pages (and keywords) are most important. Look at your traffic stats, rankings, and conversion goals to see where other improvements can be made.
2. Update Information Architecture
Over 60 percent of users report leaving a website due to bad navigation. Although website navigation and information architecture (IA) are different, your IA should inform how your site navigation is structured.
Information architecture is about how you organize information in your sitemap. Navigation is how you organize your website.
As mentioned earlier, 38 percent of people will look at a site’s layout and navigational links on their first visit.
Let’s use this example post: “How to Scale Mt Everest.”
If people have to find it by navigating through a tips page, then climbing strategies, then Asian peaks, before finally clicking Mt Everest, it’s going to be nearly impossible to find.
Wouldn’t it be a lot easier if the process could simply be Peaks > Mt Everest > How to Scale Mt Everest?
How you organize information all depends on what your website is about, why people come to your site, and what information is most valuable.
To update your IA:
Start by creating a map of your current structure.
Do competitor analysis to see how your competition organizes their websites.
Use a tool like Hotjar to see where users click and how they interact with your site.
Using note cards or post-its, write down the main categories for your site.
Next, write your subheadings based on the data you’ve collected.
Write down the URLs for pages you keep, and organize them under the subheadings.
In a Semrush study that analyzed 150,000 websites, 42.5 percent of the websites considered had broken internal links.
At the beginning, I mentioned how website redesign SEO processes aren’t without risk. The greatest of those risks is the potential of losing a lot of the hard work you put into building your organic profile.
A website redesign is going to change the structure of your entire site. Some pages will get moved, some will even get deleted.
Let’s go back to our amazing article on “How to Scale Mount Everest” that’s bringing in lots of organic traffic.
The problem is you posted it in a category that’s not very accurate, and you gave it a messy URL structure. Naturally,
you want to fix this, so you change the category and URL.
You haven’t even touched the content, but this change can have huge consequences. This is because there are links out there already pointing back to the old URL, so when people (and bots) follow them, they end up at a blank page.
Unless you use URL redirects, you’re not only losing your referral traffic, but you also lose the page and domain authority those backlinks have already built up.
Essentially, your well-established and successful article has to start from scratch all over again.
Redirects can get very messy with a large website, so it’s important to carefully map them.
